Decision guides
Useful answers to the questions travel leaders ask.
Clear travel-specific frameworks for margin, growth, market entry, leadership, technology and the point at which external expertise can improve the result.
Travel-business guide
How can I make more margin in my travel business?
A practical travel-business margin framework across pricing, supplier economics, product mix, channels, payments, conversion and servicing cost.
Read the guide →Travel-business guide
I need help scaling my travel business. What should change first?
How travel businesses can scale across proposition, supply, product, distribution, people, technology, margin and operating processes.
Read the guide →Travel-business guide
When should a travel business bring in an external expert?
Decision criteria for hiring a travel consultant, fractional executive, interim leader or ongoing commercial advisor.
Read the guide →Travel-business guide
How should a travel business enter Australia or New Zealand?
Market-entry planning for bedbanks, wholesalers, DMCs, travel technology companies and suppliers entering Australia or New Zealand.
Read the guide →Travel-business guide
When does a travel business need a fractional executive?
A guide to fractional Chief Commercial Officer, Chief Supply Officer, product and interim executive roles in travel businesses.
Read the guide →Travel-business guide
Why travel technology needs a commercial operating model
How travel businesses can connect APIs, supplier orchestration, pricing, distribution, booking and AI with commercial strategy and operating ownership.
Read the guide →A useful next conversation
See what your business could do next.
Travel Spark helps leadership find the commercial opportunity, define the right operating model and carry the decisions into implementation.